It's not that easy, this forum has been up for a couple of months and as you can see it has 100+ and the only members who post are laurie you, and a couple more. People prefer to go to the popular ones because they think they have "much and good info." when a forum like yours new can have more information, better environment, and much, much extra information like Laurie stated. In my opinion, I think your forum is very well organized and cute at the same time, it has lots of info. for those who which to safe a life of an unwanted pet. Try to advertise it in popular site ads, google adds, and other sites that people might want to advertise their sites.